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DeployHQ: Navigating the Cloud Exit Landscape

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The Shifting Paradigm of Cloud Infrastructure

When we first discussed cloud repatriation, the idea seemed radical. In 2025, it's no longer a theoretical discussion—it's a strategic imperative. CIOs, platform teams, and CTOs are actively planning their cloud exit strategies, driven by escalating costs, vendor lock-in, and the need for architectural sovereignty.

The Economic Breaking Point

Storage: The Canary in the Coal Mine

Recent developments underscore the evolving cloud economics. AWS's own blog post Up to 85% Price Reductions for Amazon S3 Express One Zone inadvertently highlights the mounting pressure on cloud storage pricing.

Cloud Storage Economics:

  • AWS S3 Express One Zone price cut up to 85%
  • Signals underlying economic pressures
  • Confirms storage becoming a technical and economic bottleneck
  • Reduced to $0.11 per GB per month

Let's break down a typical scenario:

  • 2 PiB of data over four years
  • Potential costs exceeding $11 million
  • Hidden charges for data transfer
  • Limited durability guarantees

DeployHQ Approach:

  • Proactive response to unsustainable cloud pricing
  • Hardware-owned infrastructure
  • Predictable licensing model
  • Full data sovereignty
  • Up to 90% cost reduction

Beyond Storage: The Compute Conundrum

Cloud compute pricing reveals an even more stark reality. Consider high-performance instances:

  • AWS i7ie.metal instances: $218,000 per year per instance
  • Networking and additional services not included
  • Unpredictable performance characteristics
  • Limited architectural control

Why Vendor Lock-In is No Longer Acceptable

The AI Transformation

AI and machine learning workloads have fundamentally changed infrastructure requirements:

  • Data-bound computational models
  • Sustained, high-throughput data access
  • Sovereignty and compliance challenges
  • Economic inefficiency of cloud-based training

Architectural Sovereignty Matters

DeployHQ addresses critical infrastructure challenges:

  • Complete hardware ownership
  • Predictable performance
  • Eliminated "noisy neighbor" problems
  • Direct control over infrastructure stack

More about Vendor Lock-In in this article of DeployHQ Blog.

Practical Cloud Exit Strategies

Assessment and Transition

Phase 1: Infrastructure Audit

  • Comprehensive workload analysis
  • Cost-benefit evaluation
  • Migration risk assessment

Phase 2: Hybrid Deployment

  • Gradual infrastructure repatriation
  • Minimal operational disruption
  • Flexible migration pathways

Economic Comparison Framework

cloud-model-vs-deployhq-model

Real-World Implementation

Typical Deployment Scenario

Hardware Configuration:

  • 5-node cluster
  • HPE DL360 Gen11 servers
  • 2 PiB raw NVMe capacity
  • 20×100G Ethernet/RoCEv2
  • Up to 12 million IOPS

Economic Breakdown:

  • Hardware CAPEX: $200,000
  • Licensing: $983,040
  • Colocation & Power: $28,800
  • Total 4-Year TCO: ~$1,211,840

Compared to cloud alternatives, that's nearly 90% cost reduction with full control.

Strategic Considerations

Cloud repatriation is no longer just about cost—it's about building resilient, sovereign infrastructure that aligns with your organization's unique requirements.

When to Choose DeployHQ

Ideal candidates include:

  • AI/ML workloads
  • High-performance computing
  • Data-intensive applications
  • Regulated industries
  • Organizations with predictable workloads

The Future of Infrastructure

The public cloud remains valuable for certain use cases. But for sustained, high-performance workloads, ownership is becoming the strategic choice.

DeployHQ isn't about going backward—it's about moving forward with infrastructure designed for this decade's challenges.

Key Takeaways

  1. Cloud costs are unsustainable at scale
  2. Vendor lock-in limits innovation
  3. Ownership provides true architectural flexibility
  4. Performance and sovereignty are competitive advantages

Conclusion

The conversation has evolved. Cloud exit is no longer a radical idea—it's a strategic necessity. DeployHQ provides the roadmap for organizations ready to take control of their infrastructure future.

A little bit about the author

Facundo | CTO | DeployHQ | Continuous Delivery & Software Engineering Leadership - As CTO at DeployHQ, Facundo leads the software engineering team, driving innovation in continuous delivery. Outside of work, he enjoys cycling and nature, accompanied by Bono 🐶.

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